A Heritage Brand Revitalised

We had the privilege of working with Luddon Construction, one of the most recognisable brand’s in Scotland. Our comprehensive brand workshop brought us together with the Luddon team to understand the values and legacy that underpin their identity. It was clear from the outset that this brand meant a lot to many people, and we were committed to creating something that would honour their past while setting the stage for future growth. 

A Custom Font for a Unique Identity

To make Luddon truly stand out in the competitive construction industry, our design team crafted a completely custom font. This bespoke typeface reflects Luddon’s bold and innovative approach, offering a unique visual identity that sets them apart from their competitors. The new font is a symbol of the company’s commitment to innovation, pushing boundaries and leading within their sector. 

The Brand Workshop Journey

Our brand workshop journey with Luddon was both comprehensive and collaborative. We worked closely with the team to produce mock-ups for various brand assets and established a robust set of brand guidelines. These included everything from a new tone of voice to be used across communications, to a detailed style guide ensuring consistency across all materials. The end result? A refined, cohesive and modern brand identity, aligned to the goals of Luddon Construction.  

A Modern, Intuitive Website

Building on the brand foundations set during the workshop, we developed a modern and intuitive website for Luddon. This new online platform is fully aligned with the updated brand guidelines, ensuring a seamless and recognisable experience. The website is designed to not only showcase Luddon’s extensive capabilities but also provide a user-friendly interface that speaks to both new and existing clients. 

A Hub for Case Studies, News, and Enquiries

The new Luddon website serves as a dynamic hub for visitors to explore the company’s latest case studies and stay updated on recent news. It’s also a streamlined platform for clients to make enquiries, enabling quick and easy communication. This digital transformation has given Luddon a centralised space that embodies their already strong brand while looking towards the future. 

Who Worked on this Project?

Calum Wardrop

Web Developer

Daniel Lang

Graphic Designer

George Glen

Brand Director

Ryan Mitchell

Development Director

Tom Wilde

Brand, Copywriting & Social

Rob Jones

Video & Animation

Cara Smillie

Videographer & Editor